Food, Health and health claims are inseparably linked. Therefore, it is mandatory to review food advertising campaigns in the light of health-related issues – no matter if these are intentional or unintentional, obvious or hidden.
To assure legal certainty for our clients and to enable them to fully exploit the marketing potential we provide advice with a keen instinct for our clients’ needs, putting into account risk considerations and the benefit of our long-time experience.
Needless to say, that our services include comprehensive representation and defense before court.
Areas of focus
- Health claims regarding product development and innovation
- Advertising and presentation
- Distribution concept
- Competition cases
- Objections of authorities
- Client-specific in-house training